The first numbers for Fiat's "Godzilla" campaign are in -- and it's all good news.
The spot features the star of an upcoming summer blockbuster movie gobbling up a Fiat, only to cough it back out. "It's a lot bigger than you think," says the narrator. The ad, created by The Richards Group, comes in at No. 1 with 5,306,308 views.
Cadillac makes our list this week with an emotional mini-documentary featuring first-round NFL draft pick Teddy Bridgewater. The 7-minute film was directed by Spike Lee and was released in the lead-up to Mother's Day and just before the quarterback was selected in the first round. It chronicles Bridgewater's journey to the NFL, his mother's battle with cancer, and Bridgewater's childhood promise to buy his mother a pink Cadillac. The newest Minnesota Viking was as good as his word. The Escalade in question was provided by the automaker for free. The documentary comes in ninth with 317,442 views.
Also new this week is BMW's "#BMWstories," ranked fifth by Visible Measures with 459,200 views, Nissan's "Ride of Your Life," ranked sixth with 450,914 views, and Jeep's "Built Free MidEast," ranked seventh with 365,228 views.
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