DETROIT -- Fiat Chrysler Automobiles will consolidate its SRT performance line under Dodge brand CEO Tim Kuniskis as part of a new structure announced today that more clearly defines the roles of the unified automaker’s brands.
Ralph Gilles, 44, who had been in charge of SRT, will continue as Fiat Chrysler’s senior vice president of product design and CEO of Motorsports.
It is unclear if Kuniskis, 47, will be responsible for the Jeep Grand Cherokee SRT and the Chrysler 300 SRT8. Those models could be phased out as Dodge becomes Fiat Chrysler’s performance division.
“I want to thank Ralph for his dedication to the SRT brand,” CEO Sergio Marchionne said in a statement released during today’s five-year plan unveiling at Chrysler’s headquarters in suburban Detroit. “Under Ralph’s leadership, the SRT brand expanded its vehicle lineup to include more highly customized models and received numerous automotive awards and distinctions.”
Marchionne said the moves are effective immediately.