Land Rover will preview 1st of new family

Land Rover teaser photo hints at the concept to be shown in New York.
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Land Rover will show a concept vehicle next week at the New York auto show that is expected to preview a family of SUVs using the Discovery name.

In March at the Geneva auto show, Land Rover announced plans to expand its mid-sized Discovery model into a range of vehicles to debut in 2015. No details about the vehicles were given. Timing of the U.S. sales launch also was not discussed.

The Discovery is called the LR4 in the United States.

Land Rover said it will show its Discovery Vision Concept SUV in New York. The use of the Discovery name suggests the LR4 name will be dropped.

The LR4 has not been a hit in the United States, unlike Land Rover's Range Rover Evoque and the redesigned Range Rover and Range Rover Sport.

The Discovery models are expected to use Land Rover's new lightweight aluminum architecture, which is the basis of the new and redesigned Range Rover models.

Only a teaser photo of the concept vehicle was released.

Land Rover design director Gerry McGovern said in a release: "We have created the Vision Concept to share the essence of Land Rover's new age of Discovery and to debut a new, compelling, relevant design direction."

You can reach Diana T. Kurylko at dkurylko@crain.com. -- Follow Diana on Twitter


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