Subaru of America names Nakamura CEO

Takeshi Tachimori, left, will be succeeded by Tomomi Nakamura.

Subaru of America Inc. has named Tomomi Nakamura as CEO effective April 1, taking over from Takeshi Tachimori.

Tachimori will return to Japan, where he will be responsible for global sales, including those in the United States, for Subaru's parent company, Fuji Heavy Industries. He spent three years as CEO of Subaru of America.

"Mr. Tachimori led our business through consecutive sales records and we look forward to his continued work in our market," Tom Doll, president of Subaru of America, said in a statement.

Subaru is the only automotive brand to generate five straight years of U.S. sales growth, including back-to-back gains of 26 percent in 2013 and 2012. Most of the growth came from new or redesigned crossovers such as the XV Crosstrek and Forester.

Subaru's U.S. sales totaled 424,683 units in 2013. In February, the brand's sales jumped 24 percent to 34,909 in an overall flat market.

Nakamura joined Fuji Heavy in 1982. He most recently was senior general manager of the Subaru Global Marketing Division.

He will also hold the title of chairman of Subaru of America. Doll, besides being president, is COO of the U.S. unit.

You can reach Sean Gagnier at



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