GM taps Sweeney to head Chevy sales for U.S., report says

Sweeney, who has led sales for the automaker's Buick and GMC brands in the U.S. since March 2010, will replace Don Johnson, who plans to retire, Bloomberg reported.

DETROIT (Bloomberg) -- General Motors plans to name Brian Sweeney head of U.S. sales for Chevrolet as soon as next week in an ongoing management shuffle after the promotion of CEO Mary Barra, two people familiar with the effort told Bloomberg.

The 46-year-old Sweeney, who has led sales for the automaker's Buick and GMC brands in the United States since March 2010, will replace Don Johnson, who plans to retire, said the people, who asked not to be identified because the moves haven't been announced.

Johnson in 2012 became U.S. sales leader of Chevy, GM's largest brand by volume.

Terry Rhadigan, a spokesman for GM, declined to comment.

GM is working to transform its product lineup to one of the freshest in the industry from among the oldest.

The automaker introduced 18 new or refreshed vehicles in the United States last year, including 13 Chevrolets, and plans 15 vehicles this year.

Chevrolet's Corvette sports car and Silverado pickup won the North American Car and Truck of the Year awards at the Detroit auto show last month, the first time GM has swept the contest since 2007.

Barra's succession of Dan Akerson as CEO on Jan. 15 set in motion management changes that are cascading through the ranks.

Alan Batey became president of GM's North America operations in addition to his role leading Chevrolet globally.

The company announced Jan. 15 that Steve Hill would become GM's top sales executive in the U.S. as vice president of U.S. sales. He had been vice president of customer care and aftersales for North America.

U.S. sales of Chevrolet rose 5.2 percent to 1.9 million last year while Buick deliveries increased 14 percent to 205,509, and GMC gained 8.9 percent to 450,901.

GM's total U.S. sales rose 7.3 percent to 2.79 million while industrywide deliveries increased 7.6 percent.

Sweeney has worked for GM for more than 20 years, holding various roles in the automaker's sales and marketing divisions, according to the company's Web site.

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