Will Ferrell's infamous 1970s blowhard anchorman claimed the top spot in our weekly viral video rankings with Dodge's new Ron Burgundy campaign for the 2014 Durango. The campaign, created jointly by Weiden+Kennedy and FunnyorDie.com, consists of 70 spots to be rolled out over the next few months and features Burgundy describing the Durango's technology with commentary from the perspective of the 1970s. The campaign enters our weekly list of the top 10 auto brand viral videos at No. 1 with 4,810,770 views. For more perspective, check out Automotive News' Larry Vellequette's take on the campaign here.
Also new this week is Audi's R8 V10 Plus campaign, ranked sixth by Visible Measures with 356,615 views.
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