AN Traction Viral Videos
Visible Measures
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Smart's latest German campaign has its ForTwo taking an off-road beating and, generally, failing miserably.
But not to worry, as a large SUV is shown equally out of its element inspecting, then abandoning a tiny parallel parking opportunity along a city street. The ForTwo eases into the spot a second later with room to spare. The tagline? "As good off road as an offroader is in the city."
This exercise in juxtaposition enters our list of top 10 viral auto brand videos at fifth this week with 293,104 views.
Also new this week is Mercedes-Benz's "Illuminating Star" campaign, ranked 9th by Visible Measures with 175,294 views.

Top 10 Viral Videos of the Week
1
284%
Tetris
TetrisChevrolet
NA
This week
(True Reach): 604,688

Last week: 7
 
2
47%
The Challenge
The Challenge Audi
PMK*BNC
This week
(True Reach): 370,140

Last week: 3
 
3
5%
Desire
DesireJaguar
The Brooklyn Brothers, Spark44
This week
(True Reach): 342,171

Last week: 1
 
4
Returnee
It Will Cast a Spell on You
It Will Cast a Spell on YouHyundai
Innocean Worldwide
This week
(True Reach): 316,718

Last week: NA
 
5
NEW
The Ultimate City Car
The Ultimate City CarSmart
BBDO Germany
This week
(True Reach): 293,104

Last week: NEW
 
6
1%
Get Happy
Get HappyVolkswagen
Deutsch Los Angeles
This week
(True Reach): 283,877

Last week: 2
 
7
0%
Pikes Peak
Pikes PeakPeugeot
NA
This week
(True Reach): 225,246

Last week: 4
 
8
Returnee
Hyundai
HyundaiStuck
Innocean USA
This week
(True Reach): 195,790

Last week: NA
 
9
NEW
Illuminated Star
Illuminated StarMercedes- Benz
NA
This week
(True Reach): 175,294

Last week: NEW
 
10
45%
Leave The World Behind
Leave The World BehindVolvo
Forsman & Bodenfors
This week
(True Reach): 161,063

Last week: 9
 
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