Hyundai store creates a culture from scratch

June 24, 2013 - 12:01 am ET
When Andrew DiFeo opened a Hyundai store in St. Augustine, Fla., in 2008, he saw a chance to create a culture. Earlier experiences at Toyota Motor Sales and his New Jersey-rooted family dealership group helped forge three founding principles. Those practices – including aggressively managing his online reputation – have helped spur sharply higher new-car sales. And, as the 37-year-old explains, so has being a little frugal.
Comment on this article 
Email Article
Share on Facebook
Share on LinkedIn
Share on Twitter

Take our video survey  |  Video problems?  |  Contact Us

Comment on this article 
Email Article
Share on Facebook
Share on LinkedIn
Share on Twitter
Have an opinion about this story? Click here to submit a Letter to the Editor, and we may publish it in print.

Or submit an online comment below. (Terms and Conditions)


Other Video


Entire contents © 2014 Crain Communications, Inc.