Four new videos joined our top 10 list of most viral auto brand videos this week, including a spooky ride in a Hyundai, the New Wave stylings of a new dad in a Fiat and Chevy's Tetris win. But a double-fake test drive in a Toyota took top honors.
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Toyota hired an actress to pretend to be interested in a RAV-4 test drive, only to have her be duped by a fake test driver, who promptly drove into and through a construction site. The spot, "And Everything Is Possible," produced by the agency Happiness, generated 363,567 views as tallied by Visible Measures and came in third on our top 10 list.
Coming in fourth was another newcomer, "It Will Cast a Spell on You," created by Innocean Worldwide and pitching the Hyundai i20. It collected 348,186 views.
The Human League-like crooning of a new dad in Krow Communications' "Fatherhood" came in ninth with 180,396 views. It was followed by Chevrolet's "Tetris" spot, touting the cargo space of the Traverse, which generated 164,134 views.