The three S's of the year in viral videos: Safety, soccer, and the Super Bowl.
Within one month of being released, Volkswagen's "Eyes on the Road" public service announcement dominated our 2014 list by wide margins.
The spot, by Ogilvy Beijing, shows an interesting use of technology to send a warning on texting and driving. In it, a real-life audience files into a movie theater. During the previews, a video starts of car driving from the driver's point-of-view. In the middle of the preview, a proximity-based device is used to send a text to audience members phones. When people pull out their phones, the car on the screen swerves off the road.
Coming in second is Lincoln's oft-parodied Matthew McConaughey campaign, showing that the old adage, "All press is good press," can be true after all.
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