Acura to drop ZDX crossover after 2013 model year

Acura ZDX sales in the U.S. fell to 1,564 units in 2011 and just 642 through the first nine months of 2012.
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LOS ANGELES -- American Honda said it will cancel the Acura ZDX five-door crossover after the 2013 model year.

Production of the ZDX, which shares its platform with the Acura MDX crossover, will cease in early 2013 when the automaker transfers MDX production from Alliston, Ontario, to Lincoln, Ala.

The ZDX phaseout comes as Acura “sharpens its focus on new models and core products,” American Honda said in a statement today.

Acura launched the ZDX in 2009 in the coupe-styled crossover niche, targeting such vehicles as the BMW X6 and Infiniti FX 35.

But the ZDX never caught on with U.S. consumers. Sales peaked at 3,259 units in 2010, its first full year on the market. Sales fell to 1,564 units in 2011 and just 642 through the first nine months of 2012.

For its 2013 model year swan song, the ZDX will be offered in just one configuration with a sticker price of $51,815, including shipping, $4,800 more than the 2012 version’s base price, but with more features and options than the 2012 base model.

The 2013 ZDX goes on sale on Oct. 19.

You can reach Ryan Beene at rbeene@crain.com. -- Follow Ryan on Twitter


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