Paper still trumps tablets for F&I menus … for now

I still buy books, not Nooks.

So it didn’t surprise me when most folks on the Ethical F&I Managers Facebook page declared they prefer paper to iPads and tablets for their finance and insurance menus.

This was part of an informal survey that asked the F&I managers on that Facebook page to select which medium for a menu they preferred.

Those who defended paper commented that it’s easy to make changes to contracts and thus build rapport with customers. Some said technology can be cumbersome.

But those who favored tablets say technology makes tweaking contracts easier, engages the customer in the process and allows for a polished presentation.

The big dealerships recognize this power of technology. Many public dealership groups are experimenting using tablets in service, sales and F&I.

So it stands to reason that folks favoring paper one day will bid farewell to it and embrace technology. Just like eventually I may have to put down my paperback to download a book.

Technology typically wins. And one day tablets will be the industry standard for F&I managers.

But regardless of the medium, the messenger is still the king.

“You could sit there in a clown outfit complete with a big red nose and draw your menu on toilet paper,” wrote an F&I manager in the comments section. “A talented F&I manager will still sell products and make money. Keeping your skills sharp trumps technology any day of the week.”



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