On the record

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"If you're going into a pop quiz or a knife fight, there's nobody you'd rather have by your side than Sergio."

REID BIGLAND, Head of U.S. sales for Chrysler Group and CEO of Dodge


"Chrysler is up 40-plus percent with a sales increase for 22 consecutive months. Now, if they could only get Fiat right, by giving the brand to all of the Chrysler of Jeep dealers verses 130 stand-alone Fiat boutiques."

MIKE JACKSON, CEO of dealer marketing firm Jackson & Partners, Las Vegas

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