Gordon Goodwin could tell Sunday afternoon that the Super Bowl was just around the corner. Foot traffic near his booth, located along the far wall of the exposition, all but disappeared after lunch, as show-goers headed back to their hotels to prepare for game-time parties.
“Yesterday was pretty good. Today? Not so good,” said Goodwin, sales manager for Haartz Corp., of Acton, Mass., a supplier of paint protection film and other products to dealerships and manufacturers. Goodwin said his company only decided to come to NADA in Las Vegas in late January, and only after the association found some additional booth space.
“Next year, we'll decide earlier and hopefully be closer to the middle of the action,” Goodwin said.