Heavy pitching

Photo credit: MARK RECHTIN
Not sure what beauty and the beast have to do with selling Mercedes heavy trucks, but they sure attracted plenty of attention.
You can reach Mark Rechtin at mrechtin@crain.com. -- Follow Mark on ![]()

Not sure what beauty and the beast have to do with selling Mercedes heavy trucks, but they sure attracted plenty of attention.
You can reach Mark Rechtin at mrechtin@crain.com. -- Follow Mark on ![]()
Dealer O.C. Welch's big-truck turnaroundAfter Mercury's demise, South Carolina Ford-Lincoln dealer O.C. Welch had to find a way to replace lost revenue. He decided to load up on Super Duty pickups – and sell them online. Mon., June 17» Watch the Video |