My aunt and uncle are red-blooded, middle-class Americans. My uncle served in Vietnam and runs a transportation company. My aunt is a nurse.
And they recently bought a new Subaru.
"I'll buy anything but a GM or Chrysler," my uncle told our family last weekend. "They've gotten enough of my money with my tax dollars."
He was referring to General Motors and Chrysler Group accepting federal loans to assist them through U.S. bankruptcy court in June 2009.
Many Americans at that time resented the government bailing out the automakers. For my uncle, the resentment still runs deep. He declares he will only buy a vehicle from Ford Motor Co. or a foreign brand from this point forward.
These are my family members and I love them no matter what vehicle brand they choose. And it's a free country, so I'm not here to say whether my uncle's view is right or wrong.
Ford dealers have told me that even now, two years later, their customers continue to praise Ford for not taking federal loans in 2009.
I find it hard to believe that sentiment hasn't gone stale by now.
But my uncle proved memories don't fade as quickly as I'd thought.