BMW reassesses Mini demand

DETROIT — Despite high demand and record sales for the small, fuel-saving Mini hatchback, BMW is unlikely to approve an increase in production for the United States in the near term, Tom Kowaleski, BMW's North American vice president of corporate communications, told Automotive News. Mini dealers had just 1,051 cars in inventory as of July 1, a five-day supply. Kowaleski said here last week that marketing officials are working on a new U.S. forecast to gauge long-term demand before lobbying BMW to boost production.



ATTENTION COMMENTERS: Over the last few months, Automotive News has monitored a significant increase in the number of personal attacks and abusive comments on our site. We encourage our readers to voice their opinions and argue their points. We expect disagreement. We do not expect our readers to turn on each other. We will be aggressively deleting all comments that personally attack another poster, or an article author, even if the comment is otherwise a well-argued observation. If we see repeated behavior, we will ban the commenter. Please help us maintain a civil level of discourse.