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Top auto execs to talk marketing at seminar
Automotive News
May 5, 2008 - 12:01 am ET
Top marketing executives at General Motors, Toyota, Ford, Chrysler, Honda and Hyundai will discuss their companies' changing media choices at this year's Automotive News Marketing Seminar, May 28 in Los Angeles.
Speakers include:
-- Dick Colliver, executive vice president, American Honda Motor Co. Inc.
-- Joel Ewanick, marketing vice president, Hyun-dai Motor America.
-- John Felice, Ford brand general marketing manager, Ford Motor Co.
-- Mark LaNeve, vice president for North American sales, service and marketing, General Motors.
-- Deborah Meyer, chief marketing officer, Chrysler LLC.
-- Randy Pflughaupt, Toyota Division group vice president of marketing, Toyota Motor Sales U.S.A. Inc.
The speakers will address new strategies for automakers to connect with customers. The annual event attracts more than 1,000 participants who work in advertising and for broadcast, print, online and out-of-home media, as well as for car companies.
This year's seminar is at the Westin Bonaventure Hotel and Suites in Los Angeles. The cost is $185 a ticket or $1,850 for a reserved table of 10 seats.
For more information, call 313-446-0485 or go to www.autonews.com/seminar.
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