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Chinese brands will soon be launched in Germany

Munich. Two Chinese manufacturers -- Brilliance and Jiangling -- plan to sell their models in Germany.

Brilliance will start sales of its Zhonghua M1 sedan in September.

Brilliance plans to deliver the car to customers at a warehouse in the north German port city of Bremerhaven, instead of at dealer showrooms.

"At least two thirds of the European sales target of 5,000 cars will be sold in Germany," said Reiner Roethling of Euro Motors, Brilliance's authorized importer.

Jiangling importer Peter Bijvelds has sold 300 Jiangling Landwind models in the Netherlands in only three weeks of sales. Some of the vehicles were sold to German customers.

Bijvelds wants to find a sales partner for the Landwind in Germany. The Landwind, a copy of the Isuzu Trooper, has already received German approval.

Chinese automaker Chery is still awaiting approval for its Tiggo SUV. The Dutch Mazda importer Autobinck Holding expects to win the import rights for the Tiggo by May at the latest.

Next year, Euro Motors plans to import low-cost pickups and SUVs manufactured in China by Zhong Xing and Great Wall Cars.

Brilliance is seeking a partner to service the cars it sells in Germany.

Fast-fit chains ATU and Temot are thought to be in the running.

Tags: China Retail

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