At the same time, nearly 90 percent of suppliers expect increased competition. KPMG, author of the study, polled 76 directors and managing directors in the industry.
For 52.6 percent of the interviewees, the main source of growing competition is the arrival of new, foreign competitors in the market. This is probably why 71 percent of those interviewed expect a consolidation in the marketplace.
On the other hand, supply business abroad is set to grow strongly: 81 percent see China as the biggest growth market, and 76.3 percent believe in strong growth in Eastern Europe. KPMG partner Karl-Michael Krueger views the projected market growth as "optimistic." He added that the reasons for this obviously lay in the "planning figures of the manufacturers and the shift of activity towards the suppliers."