"By the end of 2003 we will have 60 dealers," said Paul Alcala, president of the Beijing Jeep Corporation, a joint venture between DaimlerChrysler and Beijing Automotive Industry.
Currently Chrysler has 45 dealers that sell both the Jeep and Mitsubishi brands. In 2003, Alcala hopes to double revenue from last year to $280 million (254 million euros).
"We are confident that we can increase sales in comparison to last year," Alcala said.
In March the Mitsubishi Pajero Sport will go into production and the Outlander will launch in early 2004. In 2002 Chrysler sold approximately 8,200 passenger cars in China: 3,700 Cherokees, 1,050 Grand Cherokees and 3,400 BJ2020s, a Russian sport-utility.