|Staff Reporter Donna Harris can be reached at or 540-668-7295.|
David and Connie Greer of Winchester, Va., didn’t like car shopping in 1997, the last time they were in the market.
Four years ago, all of their shopping was done offline, at dealerships. This time, they used the Internet for research, checking the value of their trade-in and finding a 2001 Monte Carlo through the GM BuyPower site.
But the sense of empowerment the Greers got from online research deflated when they contacted dealerships. The Greers expected respect, but they encountered high-pressure sales tactics. They expected an immediate response to e-mail, but some dealerships took a few days to respond, if at all.
At some dealerships, salespeople tried to steer the Greers away from the 0 percent financing that drove them to buy a car Oct. 8. Said David Greer:“The GM BuyPower site was great, but the salesmen are still running the same game on you when you get to the dealership.”
In other news: