Chrysler finds value in certified used cars

RADIO COMMENTARY
Edward Lapham is the editor of Automotive News

Oct. 16 -- Chrysler, Dodge and Jeep dealerships in metro Detroit are selling certified used cars and trucks as part of a marketing test. It probably will become a national program in November.

The terms are competitive with GM, Ford and Toyota programs. Covered vehicles are less than five model years old with less than 65,000 miles.

They come with roadside assistance, whatever is left of the new-vehicle warranty, plus a powertrain warranty of up to 8 years.

Certified used-vehicles are significant because they help support the value -- and price -- of used-cars, which makes new cars worth more.

And as Chrysler fights to recover financially, it's important that consumers find value at Chrysler dealerships.

You can reach Edward Lapham at elapham@crain.com

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