Here's a slogan for GM hybrids

To the Editor:

"A different kind of company, a different kind of car." That should have been General Motors' entry into the world of hybrid vehicles. Maybe it's not too late, with the Paradigm program.

The best way to make consumers more receptive to the fuel-saving technology is to make styling and utility appealing.

GM and Honda have marketed ugly two-seat, hybrid vehicles. Toyota, to its credit, offers a four-door sedan. Drive it. You'll find it responsive and surprisingly exciting. It does everything as well as a gasoline-powered car. Gas it and go. No recharging is required.

Automakers must abandon "ugly" and "compact." Hybrid vehicles will sell if they are not treated as stepchildren or something from outer space.

ATTENTION COMMENTERS: Automotive News has monitored a significant increase in the number of personal attacks and abusive comments on our site. We encourage our readers to voice their opinions and argue their points. We expect disagreement. We do not expect our readers to turn on each other. We will be aggressively deleting all comments that personally attack another poster, or an article author, even if the comment is otherwise a well-argued observation. If we see repeated behavior, we will ban the commenter. Please help us maintain a civil level of discourse.

Email Newsletters
  • General newsletters
  • (Weekdays)
  • (Mondays)
  • (As needed)
  • Video newscasts
  • (Weekdays)
  • (Weekdays)
  • (Saturdays)
  • Special interest newsletters
  • (Thursdays)
  • (Tuesdays)
  • (Monthly)
  • (Monthly)
  • (Wednesdays)
  • (Bimonthly)
  • Special reports
  • (As needed)
  • (As needed)
  • Communication preferences
  • You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.