Bruce Gain

France-based correspondent for Automotive News Europe

Address: 18 rue des Mesanges
35780 La Richardais, France
E-Mail: bgain@crain.com

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Recent articles
Citroen DS upscale line off to a slow start as a stand-alone brand
July 25, 2014 06:01 CET
Vehicle sales at Citroen's upscale DS line, which became a stand-alone brand on June 1, fell during the first half, hit by an aging product lineup and tougher competition ...


Renault puts more focus on India, Iran
July 20, 2014 06:01 CET
Renault is splitting its Asia Pacific region in two to help boost sales growth in India and the Middle East. Renault expects China and India will become the world's two l ...


PSA may be better off without Thierry Peugeot
12:01 am U.S. ET | July 11
PSA/Peugeot-Citroen's future could be brighter following former chairman Thierry Peugeot's departure from the automaker's board. ...


Infiniti lures BMW exec to head global operations
July 8, 2014 12:49 CET
Infiniti has named longtime BMW executive Gaby-Luise Wuest as its head of global operations. Wuest succeeds Francois Goupil de Bouille, who has been appointed Infiniti's ...


Peugeot will drop 807 minivan as Tavares begins model cull
June 26, 2014 06:01 CET
PSA/Peugeot-Citroen will stop selling the Peugeot 807 minivan as part of plans by CEO Carlos Tavares to eliminate unprofitable models from the automaker's product lineup. ...


Renault names new engineering chief
June 25, 2014 12:02 CET
Renault named company veteran Gaspar Gascon Abellan as its new engineering chief. Abellan succeeds Jean-Michel Billig, who has left the automaker to work on personal proj ...


At PSA, Tavares echoes Renault's management template
12:01 am U.S. ET | June 24
PSA/Peugeot-Citroen CEO Carlos Tavares's new executive committee structure is very much like the one he left behind at Renault when he was Carlos Ghosn's No. 2. ...


Tavares names Europe chief, reshuffles top jobs at PSA
June 18, 2014 11:23 CET
PSA CEO Carlos Tavares has appointed a boss for the company's European operations and recruited a former top Renault executive to head manufacturing in his latest managem ...


Ghosn explains why Renault-Nissan needs to be among top 3 automakers
June 13, 2014 10:12 CET
Renault-Nissan CEO Carlos Ghosn elaborated on his goal to make the alliance one of the world's top three vehicle producers, saying automakers need economies of scale to b ...


PSA's Bonnefont shares strategy for making DS a worldwide winner
June 9, 2014 06:01 CET
Yves Bonnefont became the first CEO of PSA's upscale DS brand on June 1. The group's former director of strategy is now tasked with elevating DS from a tiny-but-successfu ...


How Ghosn aims to catch Toyota, GM, VW
12:01 am U.S. ET | June 9
Renault-Nissan CEO Carlos Ghosn has high ambitions for the French-Japanese carmaking alliance. His aim is to install Renault-Nissan as one of the top three global automak ...


Ghosn counts on Renault rebound to catch Toyota, GM, VW
June 2, 2014 06:01 CET
Renault-Nissan CEO Carlos Ghosn has high ambitions for the French-Japanese carmaking alliance. His aim is to "install Renault-Nissan as one of the top three global automa ...


How PSA's DS division aims to sell French chic worldwide
12:01 am U.S. ET | May 29
PSA's Paris dealership dedicated to the upscale DS brand is much like a high-end French restaurant: cozy, understated but chic. PSA plans to replicate these traits around ...


Toyota named most valuable car brand
May 21, 2014 06:15 CET
Toyota defended its title as the world's most valuable car brand. BMW was No. 2 while Ford made the biggest improvement, leaping past VW brand and Nissan into the top fiv ...


Peugeot's crossover fighter
May 21, 2014 06:01 CET
Peugeot has high hopes for the new 308 SW despite many customers deserting compact station wagons for SUV-styled crossovers. ...


Ex-Renault marketing boss Norman joins PSA
May 20, 2014 06:01 CET
PSA CEO Carlos Tavares has chosen former Renault colleague Stephen Norman as senior vice president of group marketing coordination to help implement his Back in the Race ...


Renault exec predicts challenges facing EVs will be overcome soon
May 13, 2014 06:01 CET
Renault EV chief Beatrice Foucher remains bullish on electric cars despite their low sales and told Automotive News Europe that solutions are coming soon to addres ...


Ghosn aims for No. 3 spot for Renault-Nissan
7:17 am U.S. ET | May 8
Carlos Ghosn has high ambitions for Renault-Nissan after getting a new mandate as Renault CEO. He wants to catch industry leaders Toyota, General Motors and Volkswagen. ...


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