Dave Guilford

News Editor
Address: 1155 Gratiot Ave.
48207-2997 Detroit

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Phone: 313-446-0321
E-Mail: dguilford@autonews.com
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Recent authored articles

Luxury crossover stalwarts face new rivals

A sales battle is brewing in the soaring luxury SUV/crossover market, where new entrants are intensifying competition for longstanding brands.

Daimler heir apparent sets path forward for Mercedes

Ola Kaellenius, the heir apparent at Daimler, laid out a clear set of strategies for Mercedes to thrive in a changing automotive environment.

Lithia tops rivals in shareholder value

Lithia outpaced other U.S.-based auto retail groups in creating value for its shareholders over the past one- and three-year periods to claim the 2015 Global Automotive Shareholder Value Award from PwC and Automotive News.

Fox: 4 issues will drive NADA going forward

In his end-of-term speech Friday, outgoing Chairman Bill Fox pledged that in 2016 NADA will continue a tight focus on four key issues that dealers value most.

Ram, Nissan: Don't forget commercial vehicles

Jim Morrison, head of Ram trucks, says some Fiat Chrysler dealers overlook a potential profit center with the ProMaster and ProMaster City commercial vehicles.

New Ram boss: Pickup prices can soar more

The new head of Fiat Chrysler's Ram brand says the pickup market has yet to reach its price ceiling.