GM's OnStar pilot can keep tabs on teens
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General Motors' OnStar unit is testing a feature that allows subscribers to pinpoint the location of their vehicles remotely -- a service billed as a way to keep closer tabs on young drivers.
Through the service, dubbed Family Link, a subscriber can use a Web site to view a map with the vehicle’s exact location at any time. It also can send e-mail or text notifications of the vehicle’s whereabouts.
OnStar is asking about 10,000 active U.S. subscribers to participate in the pilot.
“What parent hasn’t asked their teenaged driver to call or send a text when they arrive somewhere, only to not hear from them?” OnStar President Linda Marshall said in a statement.
The pilot also will test features that notify the owner if the vehicle tops a certain speed or leaves a certain vicinity.
The test phase will run through late September. OnStar says it will gauge feedback from participants before deciding whether to launch the service and how to price it.
You can reach Mike Colias at mcolias@crain.com.
