Tim Mahoney was appointed as chief marketing officer global Chevrolet and global GM marketing operations leader in April 2013.
Mr. Mahoney has nearly 30 years of automotive industry marketing experience. His key responsibilities include Chevrolet global marketing, and to follow the initiatives to align and grow the brand globally, including the selection of Commonwealth, a newly formed global advertising agency, and the establishment of Chevrolet's new global communications platform, Find New Roads.
Mr. Mahoney began his automotive career in 1984 with Subaru of America Inc., where he became director of marketing from 1995-1999. He became general manager, marketing from 1999-2003.
In 2004, he was promoted to vice president of marketing, from the parent company, Porsche AG as the North American leader for the development of a 5 Year Strategic Plan.
Mr. Mahoney returned to Subaru in 2006-2011 as the senior vice president/chief marketing officer for Subaru of America, reporting directly to the chief operating officer. He was in charge of the following areas: research and planning, marketing communication, corporate communication, product management, and customer dealer service.
From 2011-2013 Mr. Mahoney joined Volkswagen as the chief product and marketing officer, reporting directly to the president and CEO of Volkswagen Group of America Brand, and responsible for aligning the strategic direction of the brand's product planning and promotional efforts in the US.
Tim Mahoney earned a master degree in business administration in marketing management at Drexel University in 1983 and a bachelor's degree in arts of foreign languages & international studies from Newberry College in 1978.