Making Green Mainstream:
Barriers & accelerators to meeting the new CAFE - and beyond
Program
| 7:30am | Registration open |
| 8:00am | Breakfast and product showcase/outdoor ride and drive |
| 10:00am | Welcome remarks Presentation by host sponsor Ernst & Young |
| 10:15am |
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| 10:45am | Special Session:The Business Model.What's the business case for Green technologies? The government can mandate, but the consumer has to have a reason to pay. And automotive companies have to experiment with new business models to bring the two together.
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| 12:00pm |
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| 12:30pm | Lunch (buffet) and product showcase/outdoor ride and drive |
| 2:30pm | Special Session:Powertrains. Seeking the Right Mix.Talk about emissions and fuel economy, and you're talking powertrains. The core of a vehicle remains the driver of major improvements.
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| 3:50pm | Special Session:Electrifying Vehicles.Plug-in hybrids and electric vehicles could remake the automotive landscape. Or not. At the very least, though, they can juice up an automaker's CAFE score.
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| 5:15pm | Automotive News PACE Environmental Awards These honor innovations that contribute to environmental sustainability and/or solve environmental problems. The honorees will be chosen from the 2010 Automotive News PACE Award winners. |
| 5:30pm | Closing reception - sponsored by Siemens Product showcase/outdoor ride and drive until 7:30pm |
Program subject to change without notice. All times are Eastern Daylight Time.








