UPDATED: 9/3/15 11:03 am ET - adds sales figures |
Jaguar is lowering its prices and rolling out free scheduled maintenance in the United States to remove what customers cite as key reasons consumers reject the British brand: high purchase and maintenance costs.
DANGER AHEAD Even without a partner, Sergio Marchionne says Fiat Chrysler Automobiles can gut it out by "globalizing Jeep at the speed of light" and placing a big bet on Alfa Romeo. CLICK HEREto read the fifth of our six-part series.
Fiat Chrysler has decided to keep making the Jeep Wrangler in Toledo, Ohio, move production of the Jeep Cherokee to a nearby state and build a Jeep pickup. The news comes after 11 months of uncertainty about the fate of Wrangler production in its historic home....